Finding Better Residents

Finding better qualified residents is essential to the success of your multi-unit property. Increasing apartment occupancy can be done through two main methods:

The first method for finding good, qualified residents is to heavily advertise your apartment so that you capture as many potential residents as possible, and then weed out the many unqualified rental applicants. This method of resident acquisition brings you a plethora of potential residents but heavy advertising is expensive.

The second method for finding great qualified renters is to only advertise to renter prospects who are more likely to qualify. Acquiring renter traffic though this method of resident acquisition tends to have a much higher return on investment (ROI). The draw back of this method of generating renter traffic is that it does not generate as many rental prospects…

Customer Feedback – Wendi Patterson
“The number and quality of
applicants has significantly increased”
“Before we used occupancy100, our applicant quality was very low which yielded several rejected applications. With occupancy100s marketing solutions the number and quality of applicants has significantly increased.”
WendiWendi Patterson
South-Atlantic Regional Manager – Pallaton Group LLC
Fayetville, NC

In Wendi’s own words!


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BUT what if there was a way to capture a large quantity of highly qualified residents without the higher upfront cost of widespread advertisement. Occupancy100 is the answer to your apartment marketing necessities… read more about our Apartment Marketing and Managment Solutions.